Résumé

The use of political polling varies greatly across countries of the Asia-Pacific. From sophisticated methodologies constantly tracking political opinion in Australia and New Zealand, through to virtually non-existent polling in Singapore and some innovative methods in Malaysia and Singapore. Whatever the pace of evolution of polling as a legitimate tool in the political armoury, it is clearly now an essential component in the political sphere. It is therefore worth researching and analysing political polling and presenting the information in book format to underscore political polling’s maturity within civil society in the Asia-Pacific. ......